The The K-Factor podcast is produced by CHYE – Crown Heights Young Entrepreneurs in partnership with community news website COLlive.com.
The K-Factor offers business wisdom that can help future business leaders to make the “Keli” (the Hebrew word for vessel) so they can grow their business aspirations.
Episode #5 – “Authentic entrepreneurial journey”:
After fleeing Russia as a child, Bentzi Raskin and his siblings and mother reached America’s shores before his bar mitzvah. In 1976, he started Benz’s gefilte fish company.
At first, he went from store to store selling Benz’s fish from his van. Since then Benz’s foods has grown into an international brand, offering many more items, such as herring, tuna, horseradish and a food service division.
In the last 15 years, Benzi changed the face of the kosher market again with the introduction of Benz’s Gourmet. A one of a kind strictly kosher epicurean wonderland based out of his store at 332 Albany Avenue in Crown Heights Brooklyn.
In this podcast he discusses the virtues of perseverance, bringing family into the business, the need for constant innovation, how to view competition and the importance of a set schedule.
AUDIO:
From strength to strength….dovid z.
and EVERY SINGLE THING in that store is outstandingly fresh and delicious and made much healthier than other stores. it’s worth it to me to walk the extra two blocks to get for example tuna salad THERE.
Even if I don’t need to buy anything I stop in each week. There is NO other store/business in the world like Benz’s, where every person who walks in is treated like family. Why? Because it all trickles down from Mr. Raskin at the top!
This is so interesting! Thank you! Looking forward to more interviews. Hatzalcha u’Brocha
Ben’z is by far the sweet’est guy around & it spilled over to his children !