Jan 17, 2013
Benny's Unconventional Film Spot

The just-released new music video for Benny Friedman's Maaleh Ani song, filmed in a most unconventional location. COLlive has shots from behind the scenes.

How much does it say about Hashem's love for every Yid when He gives us the ability to sanctify Him?

Those words, found in the Sfas Emes on Kapital Nun Beis in Sefer Tehillim, are the lyrics of Maaleh Ani, the fourth track on Benny Friedman's hit album Yesh Tivka, produced by Avi Newmark, composed by Elimelech Blumstein and arranged by Aryeh Kunstler.

This all new video, produced by Moshe Bree and Sruly Meyer has some real firsts for Jewish music.

But we don't want to ruin it for you. So turn up the volume, hit play and enjoy.

Yesh Tikvah is available for purchase by CD or Download
http://www.mostlymusic.com/yesh-tikvah.html


VIDEO:



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Opinions and Comments
1
Cool yet still so geshmak!
This video is a great example of being very cutting edge and original, yet still not losing the chasidishe underlining Lachluchis!

Kol hakavod!
(1/17/2013 1:50:22 PM)
2
That's how they did it in Nevel!
(1/17/2013 1:57:06 PM)
3
COLOR WAR!
Whether we lose or win the judges go in....
(1/17/2013 1:58:04 PM)
4
Wow
Omg coolest thing ever!!!
So beautiful, good music and fresh...go go go benny friedman!!!
(1/17/2013 2:00:57 PM)
5
very nice
a little wacky but nice
(1/17/2013 2:10:26 PM)
6
love it
benny is great
thanks for the video
me and my kids love it:)
(1/17/2013 2:11:23 PM)
7
omg
wacky but music nice
(1/17/2013 2:21:08 PM)
8
so proud
benny, this concept could have gone so many ways wrong, but you somehow made this chassidish? HOW HOW? Kept your yarmulke on, the band is dressed normal. Thansk for not just keeping the Jewish in Jewish music, but the Jewish in Jewish videos! An inspiration to our kids!!
(1/17/2013 2:21:31 PM)
9
lol
first the jewish gangham style and now the jewish beauty and a beat...
(1/17/2013 2:31:27 PM)
10
funny film spot
in a pool???!!!
(1/17/2013 2:31:28 PM)
11
Mr. Gershon Beck
How were y'all able to stay underwater so long without coming up for air :) :).

Ma Ani Yodaya :)
(1/17/2013 2:47:59 PM)
12
Guess who
Herlich!
(1/17/2013 2:48:27 PM)
13
great song!!
great video!
(1/17/2013 2:59:12 PM)
14
Benny Freidman?
Soaking cool
(1/17/2013 3:17:21 PM)
15
beautiful scenery on the mountain!!!!!!!!!!!
love it
(1/17/2013 3:30:03 PM)
16
benny shukles!
Thanks benny and co. Finally a music that I want my kids to see!
(1/17/2013 3:49:25 PM)
17
mnemes
benny great job it reminded me when i was a judge during color war and got thrown into the pool keep up masamach yidin till the coming of moshiach and beyond
(1/17/2013 4:04:41 PM)
18
why water?
Whats with the water?
Is there a connection to the song in any way?
(1/17/2013 4:07:55 PM)
19
Pictures give it away
Fun video! And I thought it was all underwater at the lake or whatever that beach was, then I saw the pictures of the pool, and watched the video again and it looks obvious that it is in a pool.
Very fun video.
(1/17/2013 4:12:17 PM)
20
Pool
Who's pool is this?
(1/17/2013 4:15:03 PM)
21
love it!
(1/17/2013 4:53:04 PM)
22
Go Benny!
Your the craziest amongst the normal singers out there!
Never get boring!! :D
(1/17/2013 4:58:11 PM)
23
(ma)im atem..
Like the verse seys: kol me-vaser al hehorim...
(1/17/2013 5:04:25 PM)
24
mendel
wow
(1/17/2013 5:11:09 PM)
25
cma
I love the idea, but what do the words have to do with water?
(1/17/2013 5:14:37 PM)
26
benny
benny can't open his eyes under water :)
(1/17/2013 5:18:08 PM)
27
Interesting
Very nice video...kewl idea. Not ecstatic bout the actual song tho. It sounds a bit nudgy and repetitive. The same few words over and over and over again with no change. Can't see it being one of those typical hit wedding songs... But it is geshmak and like the previous commenters I think that it has a eidel/ chasidish touch to it. Benny ur good. On a finishing note. Yesh tivkah is incredible
(1/17/2013 5:45:23 PM)
28
way to go!
interesting but a few questions if anyone can please clarify...
1) benny ruined a beautiful suit?
2) At the end of the video, the drums are draining out, did they ruin a set of drums too?
3) guitars?
4) the light in the back really interfered with the song but

overall.... A!
(1/17/2013 6:18:30 PM)
29
chelm
you dont get what water has to do with Hashem telling us if we make ourselves holy? Does anyone go to a mikveh here? lol

(1/17/2013 6:55:34 PM)
30
number 9
hahahahhahahahhahahahaa
(1/17/2013 7:03:45 PM)
31
it's computerized
it's called film editing and computerized. in our days we can do anything sophisticated and outrageous and it will look real.
do not believe everything you see!
do you think that when u see a person jumping from a mountain in a film ,...that he really does? . so they
(1/17/2013 7:04:46 PM)
32
Swimming vs. Mikveh
At the beginning of the video, you see Benny running down a path to water with a towel. If you think he is just going swimming, I can understand why you can't figure out the connection of the song with water. However, if like me, the first thing in mind was "Mikveh Time!", then the connection is obvious. Mikveh, being holy etc. etc.
(1/17/2013 7:14:48 PM)
33
response to 28
1) only VERY expensive suits will get ruined from a few minutes in water, i'm sure he just got it dry cleaned.

2) they used a realy cheep junky kit. if it wasnt donated, i'm sure it was very cheep compared to the cost of producing the video. Plus those drum heads only cost about $5 each second hand.

3) same as above. many video's that dont ruin things costs 10 times more lol
(1/17/2013 7:33:37 PM)
34
woww
soo cool!!!!!!!!!!!!!!!!!!!!!!!!!!! i love it...!!!!!!!!!!!!!!!!!!!!!!!!!
great video!!!!! ;)
(1/17/2013 7:55:30 PM)
35
oysh!
did any of the instruments or his suit get damaged in the water? :)
(1/17/2013 7:58:23 PM)
36
awesome
I was sure it was just an effect!! LIke from a computer...until I saw the pictures at the end!
So cute! But how did the equipment stay ok?
(1/17/2013 8:23:26 PM)
37
Love it!
Love you! You're so cute!
(1/17/2013 8:32:57 PM)
38
wooooow
the most origanal video yet i think lipa got some compition
(1/17/2013 8:51:04 PM)
39
Attention 28
Lets chip in and buy him a new suit
(1/17/2013 9:00:12 PM)
40
to number 38
no man is original... this may seem like an original idea, which id think it is too, but that's only the case in the jewish world...
(1/17/2013 9:01:44 PM)
41
To everyone
you can get a cheap old drum kit for a music video...
(1/17/2013 9:17:40 PM)
42
wow!
i used to think benny was pretty cool, but now after seeing this jaw-dropping music video i'm convinced benny is the coolest man of all time! there is no one cooler except for maybe all these collive commenters. so many cool people!!!
(1/17/2013 9:38:12 PM)
43
Do the Mikeh dip
If the mikve was mashke and I was a duck, and go to the bottom and drink my way up
Do the dip chevrah!! Yud shvat
(1/17/2013 9:51:13 PM)
44
Cool ppl
To 42 youre one of those "cool" ppl the video is certainly right on target
(1/17/2013 10:50:23 PM)
45
Not a new idea
Band members underwater in music videos/ promotional material has been done before.
(1/17/2013 10:51:08 PM)
46
not that original
did the same thing when i was in 12th grade
made video...jumping in water!!
(1/17/2013 10:53:51 PM)
47
funny water
i loooove your fish and the water.
(1/17/2013 11:02:17 PM)
48
Right On Target
To #42 you're one of those "cool" people Great performance Benny! Right on target
(1/17/2013 11:12:06 PM)
49
To #42
you really like the word cool don't ya
king of cool himself
(1/18/2013 12:52:46 AM)
50
to #32 Mikvah
Mikvah doesn't make you holy,
it prepares you to be in the state of holiness
(1/18/2013 2:18:19 AM)
51
to #43
pittsburgh?
(1/18/2013 3:59:06 AM)
52
WOOOW!!
Benny Friedman is AWESOME!!!!!
(1/18/2013 4:10:31 AM)
53

Everybody has an opinion..
(1/18/2013 6:39:26 AM)
54
to 50
you sound holy!
(1/18/2013 8:30:54 AM)
55
to 54
50 is write but that doesn't make him holy!
he just knows what hes talking about!
(8th day) SO HOLY..... SO PURE...!
(1/18/2013 10:25:28 AM)
56
To #31
IT IS REAL!!!!!!!
(1/18/2013 3:50:14 PM)
57
BENNY ROX
(1/18/2013 4:40:46 PM)
58
GO BENNY!!!!!!!!
awesomest music video everrrrr
have waited to see it since i knew it was on its way.....
great job benny, keep it up!!!
(1/19/2013 12:56:49 PM)
59
amazing amazing amazing!!!!
what a cool ideaaaaa!!!!
most beautiful sceneriessssss!!!
(1/19/2013 1:03:41 PM)
60
Amazing!
Thank you for such an amazing C.D!
cant stop listening!
cant stop recommanding to everyone!
finally,i can put on high volume and enjoy!
(1/19/2013 9:26:49 PM)
61
To #54
Haha your right am number 50..
to explain,,, Mikvah Metaher,,, Mikvah purifies you so that you can now enter the realm of Kedusha,,, It -- Mikvah -- in itself does not make you holy.. how one conducts his or her thoughts, speech, actions determines if you will be holy.
So in other words Mikvah is a HACHANA - PREPARATION to help you or guide you or enter you in a state of holiness
(1/20/2013 4:51:06 PM)
62
Jewish mother
great! but can't get past the wet shoes, tie, suit... oy.
(1/20/2013 6:20:08 PM)
63
the equipment
The drum set was $50 and all the electronic stuff was already broken.ask the suits were picked up dirt cheap and then discarded.
(1/20/2013 6:31:59 PM)
64
From a lady aged 19-plus
Delightful in every way!
I was happily surprised at the richness of the symbolism, besides the good music and good humor, done in good taste.
In my view, Geula-dik. 40-odd years ago when I was a new BT and there was no Chasidus translated into English that we could learn on our own (I could never learn Chabad Chassidus without a teacher/perush, still can't), I wrestled with the Hebrew Sfas Emes and found it very meaningful. Today, Sfas Emes (not to mention Tanya and more) is in a popular song -- who would have believed it was possible?! Yasher Koach, Benny, and keep up the good work!
(1/20/2013 8:40:51 PM)
65
Don't worry so much
#62 look closer, no one is wearing shoes
(1/20/2013 10:10:17 PM)
66
Jewish Bubby
great video
(1/21/2013 2:08:11 PM)
67
Very original!
(1/21/2013 5:59:04 PM)
68
not nice word
cool is not a nice word to use its grob
(1/22/2013 10:21:16 PM)
69
im freazing
great song and video
(1/23/2013 1:40:30 PM)
70
Go Benny!
Great song and under water cant belive it!
(1/27/2013 10:22:45 AM)
71
#32
SERIOUSLY???????????
do you really think it was computerized that's sad
(1/28/2013 11:32:15 AM)
72
awesome with a capital A
i know its a little bit late but seriosly AMAZING


i love the yash tikvah
(1/28/2013 2:38:44 PM)
73
My style
So awasome fresh and cool
(2/21/2013 10:02:53 AM)
74
YONI!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!! ROCKS
GO CUZZIN YONI!!!!!!! FROM UR NEW YORK CUZZINS!!!!!!!!!!!!!!
(2/21/2013 7:02:37 PM)
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